Digital Marketing Audit Template

An anatomy of a digital audit workshop prepared by tim bourgeois december 1 2016 2.

Digital marketing audit template. Why go for digital marketing templates. Dave chaffey originally developed this spreadsheet when consulting to audit clients. Content marketing is presently at the core of all web based advertising endeavors and it seems clients will never have enough of it. Marketing goals and objectives.

If you conduct regular inspections of your digital marketing practices its easy to identify areas where time and money are wasted as well as the tactics that are driving real business growth. And all too often there are issues that can go unnoticed for long stretches of time. 3 workshop overview marketing management has never been so exciting or daunting. Using our digital marketing audit template.

What is a content audit. Content marketing digital marketing audit content is considered as the king of successful dm campaigns over all the marketing systems. Business owners and leaders need an effective way to determine the viability and impact of their marketing investment. A digital marketing audit is essentially a review of the strategies you use to build an online presence and the outcomes of these efforts.

Create a marketing audit in 6 steps. These top 10 marketing templates help leaders understand and assess next steps. Read on to learn why your organization needs a content audit and get the checklists templates and guidelines you need to get started. I have completed several training courses in ppc seo email marketing web development and have recently finished the tai lopez social media marketing course.

It would help you create a marketing strategy that is both effective and modern. Digital marketing audit template 2016 1. Since then i have worked continuously to expand my understanding of modern marketing strategies and digital marketing. Uses of digital marketing templates.

To use the spreadsheet simply score your digital capability on a scale of 1 to 5 using the drop down selection of options and a radar diagram will be automatically created to summarise areas needing improvement. Decreased traffic drops in rankings or conversions and low sales and roi are all problems signaling that you need to audit your digital strategies. In the first step a meeting between the company officers and a potential auditor is done to study the marketing operations and the potential value of a marketing audit. A digital marketing template would be an innovative way of reaching out to the customers.

A content audit allows you to know what content you have and what you dont have giving you the chance to fill any gaps in your messaging. Your complete digital marketing audit guide.