Sales Battlecard Template
Many wont put in the time to learn all about the competition until they absolutely need to.
Sales battlecard template. Battle cards provide vital information to sales reps helping them to convince clients with a products value proposition. The best standardized framework that i have come across is by the forte consultancy group. Better battlecard templates in a world where content is king when it comes to competitive intelligence for sales only meaningful content is effective. This presentation includes a financial performance section where the input and analysis is driven by an excel financial model.
1 account sales battlecard template account name 2. 7 sales battlecard templates customizable battlecards that will help you win deals. A template sales people are known for having a short attention span they are always focused on the needs of their in progress deals. 4 starbucks a 103b company is the leading specialty coffee retailerits us sales have been declining has implemented a restructuring plan company overview starbucks company overview the worlds 1 specialty coffee retailer starbucks has more than 16000 coffee shops in more than 35 countries.
They provide an overview of a specific competitors company products and services and provide guidelines on how to win deals against that competitor. Sales battlecard templates for attack and defense style cards you can check out all of our attack and defense specific sales battlecards in our library to date by following the links below. Battlecards provide an overview of a competitors company products and services. Register for preview access.
I will quickly summarize each of the steps. Web mobile battlecards sales teams actually use. Sales battlecards are one of the most common and most important sales enablement assets. To provide an alternative to the over formatted competitive battlecard templates out there weve started a series called competitive battlecards 101.
Sales battlecard template 1. Battlecardio provides a secure platform to design build or convert your competitor deck into web and mobile ready cards available on any device. There really isnt a simple applied methodology to creating a sales battlecard. Sales battle cards are documents that enable salespeople to have fruitful client conversations.
Battle cards include information about your productservice competitive intelligence pricing. This structure has been used by the sales executives of a top global consulting firm as they prepare for initial meetings with new clients.